6 Questions You Should Be Asking About Your Disaster Recovery Plan

You can plan for it, you can train for it, and you can create as many systems designed to prevent it as you want, but at the end of the day, disasters still occur, and they happen when we least expect them. Whether it’s a natural disaster that knocks a data center offline, or a cyberattack that ravages critical systems, there’s no shortage of damage that can happen to the business. In fact, Gartner cites that companies can lose an average of $5600 per minute in an outage--equalling out to a whopping $300,000 per hour.

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Spreading the Joy of Backup

At Actifio, we’re all about the data. Your data. How you manage it, use it, share it, protect it. And, coming away from our participation in a recent Gartner enterprise IT event, I’m amazed at how frustrated so many enterprises remain in accomplishing each of these essentials. Again and again visitors to our booth made it clear that the challenges of Backup/DR have not been solved for the vast majority. They aren’t happy with the complexity, cost and resources consumed. They’re fed up with the proliferation of disparate uncoordinated tools. And, most of all, they’re exasperated by poor performance. Backups take forever and recovery even longer – if it works at all.

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Think Different: How to Modernize Modern Data Backup

Breakthroughs begin with new thinking. Last September marked the eighteenth anniversary of Apple’s “Think different” marketing campaign. Featuring pictures of Edison, Picasso, Rosa Parks, Einstein, Maria Callas and other well-known thinkers, we were encouraged to join in, to “Think different” – to stand out from a crowd. Few would dispute that Apple has successfully done that for nearly two decades. Thomas Watson’s famous “THINK” signs posted all over NCR and later, IBM, supposedly inspired the slogan. The implication being that Watson would agree with Jobs in honoring “the ones who see things differently”, because “they invent, they explore, they create.” “Because the ones who are crazy enough to think that they can change the world, are the ones who do.”

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Enterprise Data Control – How bad could it be?

Maintaining data control is an essential objective for Actifio customers. It’s much more than managing data copy counts. It’s providing data protection while managing appropriate access and assuring necessary compliance. It’s protecting the enterprise. In all of this, attaining confident data governance and control presents a broad set of challenges. It starts with clear visibility. How many data instances exist as backups, snapshots or development copies? What data is being copied or left unprotected? Who has access? Is there an audit trail? What steps are needed to improve control of enterprise data, to keep it both useful and safe?

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Copy data belongs in the cloud. Manage it there with Actifio.

We made two big press announcements today, something we rarely do. The first launched Actifio Sky for AWS, a new offering available on the Amazon Web Services Marketplace that will let customers virtualize their copy data right within the Amazon cloud. The second announced a relationship with Google Cloud Platform that will make their Cloud Storage Nearline service available as a one-click vaulting option from directly within the Actifio platform.

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Introducing Actifio One 

Today we introduced Actifio One to the world, and I thought I’d share some background on the solution, and our strategy in creating it.

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Emerald Queen Casino Goes All-In On Copy Data Virtualization

In January, we announced how our friends at Emerald Queen Casino had successfully implemented our copy data virtualization platform, and were already experiencing measurable benefits across their vast application environments.  From saving nearly $1M to eliminating hundreds of hours of IT related issues – it sounded like we had already heard it all from Dave Bond’s team at the casino.

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A Brief History of Copy Data [VIDEO]

We asked our founder and CEO, Ash Ashutosh to explain the history and background of Copy Data and why it’s the founding vision behind Actifio’s Copy Data Virtualization platform.

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CommVault vs Actifio

By Michael Troiano, Chief Marketing Officer  -  CommVault is killing it right now. The backup software provider tells a story a lot like ours: a single, “simple” approach to data protection that delivers dramatic savings through a revolutionary approach to storage virtualization. They’re the folks with whom we’re most often compared by customers and analysts, and given their momentum in the marketplace, you’d think we’d be flattered by it.

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