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Press Release

Actifio Enables Enterprises to Tap AWS for Data Protection and DevOps

September 30, 2015

BOSTON, September 30, 2015 — Actifio, the copy data virtualization company, today announced its continued momentum and focus on enabling the transition to the enterprise cloud with its award-winning Actifio Virtual Data Pipeline™ technology. Actifio helps businesses speed up their data protection and application development processes, while transitioning them to the cloud.

“We’ve been using Actifio successfully for years to backup our critical databases, and provision data for our development and engineering lab environments,” said Paz Tal-Shachar, IT Manager at Kenshoo, the global leader in agile marketing software. “Now with Actifio Sky in AWS, we’re enabling Disaster Recovery in the cloud without the constant expense of running a second datacenter. It is also accelerating the data refresh processes for our developers working in AWS.”

At Amazon Web Services (AWS) re:Invent 2015, Actifio will showcase its capabilities to deliver AWS-based backup, disaster recovery and test data management solutions for enterprises and managed services providers. The sold-out AWS re:Invent conference takes place from October 6-9th at The Venetian in Las Vegas and represents the AWS community’s most influential developers, IT managers, executive decision makers and cloud thought leaders.

Live Actifio demonstrations at booth #754 in the AWS re:Invent Central (exhibit hall) will show enterprise IT organizations how they can modernize their backup and disaster recovery processes by vaulting their data securely to AWS, or by protecting AWS-resident workloads with Copy Data Virtualization. In addition, Actifio will show how developers and test teams can access virtual copies of multi-TB databases in less than 5 minutes with Actifio Sky for AWS.

Visitors to the booth can learn first-hand from Actifio’s team of copy data management experts, cloud engineers and company co-founder and Senior Vice President of Solutions Development, David Chang. Conference attendees will also have the opportunity to receive a $100 credit to trial Actifio Sky in the AWS Marketplace, and to win a $500 “Fly Anywhere with Actifio Sky” airline flight voucher.

Participation at AWS re:Invent builds on the July announcement of Actifio Sky for AWS availability as a listing in the AWS Marketplace making it easier for enterprise customers to leverage the cloud for critical functions such as backup, recovery and application test and development.

“Our focus is on helping enterprise customers get the public cloud economics they want with the enterprise features they need,” said Actifio Founder & CEO Ash Ashutosh. “More and more of our enterprise customers are using Actifio as a means of extending their data management model into AWS, eliminating the need for capital intensive remote sites while enhancing the protection and accessibility of their data, and the speed and quality of their application development efforts.”

Meet with Actifio at AWS re:Invent.

To schedule a live demo, meet with Actifio executives or co-founder David Chang, please contact us here or at

About Actifio

Actifio virtualizes the data that’s the lifeblood of businesses in more than 30 countries around the world. Its Virtual Data Pipeline™ technology enables businesses to protect, access, and move their data faster, more efficiently, and more simply by decoupling data from physical storage, much the same way a hypervisor decouples compute from physical servers. For enterprise-class backup modernization, self-serve instant data access, or service provider business transformation, Actifio is the first and only choice for radically simple copy data virtualization. For more visit, or follow us on Twitter @Actifio.